Members Clubs

luxury is a feeling.

why this matters

why this matters

Bring your spaces in tune with each other.
Bring your spaces in tune with each other.

In these multipurpose, multivalent spaces, consistent atmosphere that aligns with overall brand identity is a challenge and a necessity. Consumers have higher standards than ever — especially when it comes to third spaces. They want to feel that they belong, and that they're getting their money's worth.

In these multipurpose, multivalent spaces, consistent atmosphere that aligns with overall brand identity is a challenge and a necessity. Consumers have higher standards than ever — especially when it comes to third spaces. They want to feel that they belong, and that they're getting their money's worth.

Where we come in...

Lucid can deliver an atmosphere that feels comforting, familiar, and consistent. Across lounge and dining areas, social and transitional zones, and for all the purposes and functions your spaces serve, Lucid can find the right balance between brand consistency and contextual awareness.

Where we come in...

Lucid can deliver an atmosphere that feels comforting, familiar, and consistent. Across lounge and dining areas, social and transitional zones, and for all the purposes and functions your spaces serve, Lucid can find the right balance between brand consistency and contextual awareness.

intelligence layer

Factors we consider

Your atmosphere should adapt to the elements that shape each moment’s energy.

intelligence layer

Factors we consider

Your atmosphere should adapt to the elements that shape each moment’s energy.

Your membership profile

Your overall brand identity

Your venue’s event schedule

adaptive ambiance

Design that can meet any moment.

adaptive ambiance

Design that can meet any moment.

Setting the mood for a decadent member’s only wine tasting.

Setting the mood for a decadent member’s only wine tasting.

or staying out of the way of the big game-- with lighting and sound ready to celebrate a win!

or staying out of the way of the big game-- with lighting and sound ready to celebrate a win!

connecting your systems

Seamlessly integrates with your existing tools

connecting your systems

Seamlessly integrates with your existing tools

resources

Deep-dive on all things ambiance

resources

Deep-dive on all things ambiance

Feb 23, 2026

5 min read

5 Real-Time Strategies to Enhance Customer Journey Engagement

Enhance customer engagement with 5 real-time strategies. Learn how to create seamless, emotionally resonant experiences that build lasting brand loyalty and memory.

Feb 19, 2026

5 min read

How Fragmented Service Recovery Undermines Customer Loyalty

Improve customer loyalty by fixing fragmented service recovery. Learn why emotional continuity and ambient environments are vital for building guest trust.

Feb 17, 2026

3 min read

Why AI Must Prioritize Genuine Engagement in Hospitality

Discover how AI can transform hospitality by focusing on genuine guest engagement. Learn why efficiency falls short and how to prioritize meaningful experiences.

our takes on guest experience, atmosphere, & more…

View all resources

Feb 23, 2026

5 min read

5 Real-Time Strategies to Enhance Customer Journey Engagement

Enhance customer engagement with 5 real-time strategies. Learn how to create seamless, emotionally resonant experiences that build lasting brand loyalty and memory.

Feb 19, 2026

5 min read

How Fragmented Service Recovery Undermines Customer Loyalty

Improve customer loyalty by fixing fragmented service recovery. Learn why emotional continuity and ambient environments are vital for building guest trust.

our takes on guest experience, atmosphere, & more…

View all resources